Who We Are

Established in 1971 with a single store in the heart of downtown Mumbai, Pride has grown into a luxury brand with satisfied customers not only in Mumbai but all over India. We have been able to achieve this by focusing on quality products, periodically adding new designs and giving utmost priority to our customers.



We passionately believe that textiles are the most important ingredient in exceptional design, comfort and living.
We have an extensive range of curtain & upholstery fabrics in order to cater to the different needs of our diverse clientele.


We are the exclusive Gallery partners of Hunter Douglas Window Fashion Coverings of U.S.A. For more than 60 years, Hunter Douglas has been the leading manufacturer of custom-made window fashions in North America.


Striking walls create outstanding rooms.
Wallpapers add warmth, depth and style to a room to dramatically transform the home. Wallpapers can be used as an excellent design tools.


Nothing can pull a room together better than the right area rug.
Whether your personal style is contemporary, formal or casual, our collection of machine made, hand tufted and hand knotted rugs offer various colour and pattern options to help brighten smaller rooms or separate larger areas into more defined, intimate settings.

Home Linen

Giving your home an instant makeover is as easy as changing your home linen!
We offer cushions, bedcovers and bedsheets in various designs from traditional to contemporary to merge with the numerous interior themes

Testimonials From Our Clients

"Since the time we started our practice, Pride is the only place where we have found brands , variety and genuine material and the perfect customer satisfaction. Mr.Mukul & their entire team has been very prompt and perfect in the entire deal."


"I have always had great service and best quality of fabrics from Pride. There is always something new that they have at the best available price."

Associate @ Richa Bahl design studio

"Our association with 'PRIDE' goes back a long way. We are very happy and satisfied with their quality and service. They have a fantastic variety of upholstery, curtain fabrics, wallpapers and window solutions which add to the design aesthetics of our projects."
Bhavya & Neilesh Kenkare

Partners @ Arch-Aid

"At Kinteriors, We have been dealing with Pride ever since, and it has been absolute pleasure. Their professional approach, their vast variety of products and their quality makes it a very smooth journey. Even in rare times of any difficulty, they are absolutely prompt and forth coming in providing us with the best experience."
Kanchan Fagwani


"As architects and designers we are always on the look out for materials that help fulfill our design concepts and achieve our aesthetics goals. At Pride they have a wide variety of furnishings that cater to various design styles. We have been very happy with their professionalism and quality of service."
Neesha and Shruti

Architects from N+S Architects

"I had an amazing experience working with Pride for a high end luxurious space. They have a great collection of fabrics, wallpapers, blinds, carpets etc. They do a lot of customisation as well. The technicians and the entire team are always available to provide the service and helps you out in sorting the issues at site. That is what every architect and client intends to have at the end. Looking forward to working with them again"
Ruchita Jai

Associate @ Sumessh Menon Architects

"I have been purchasing from Pride since the last 20 years. They have maximum choice for all types of fabrics and very courteous and professional staff."
Zakir Kothawala


I purchased Hunter Douglas blinds from Pride and was very happy with the whole shopping experience. They suggested the correct product for my home as per my interior requirements. Highly recommend them!
Anand Ashar
Our experience was really good with Pride! It has lots of variety to select from and made our life easier since we didn't have to go hunting for things at different places. We would love to go again and would like to suggest it to our friends and family as well !
Krinal & Sunny Sakaria

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